A Little Creativity Please

Last Night, I dined with some friends at The Cheesecake Factory. Having only been to said establishment a handful of times I am always in awe of their 300-page menu; hence, I study it like I would a Van Gogh painting. Yesterday as my eyes scanned from page to page absorbing all the items the phrase, “Weight Management Grilled Chicken” caught my eye the way the yellow tints in Starry Night would.

Why would I notice this?

A number or reasons…

First of all, I am willing to bet that the majority of people who dine at The Cheesecake Factory, a restaurant themed and named for a extremely fattening desert, are not interested in ordering anything weight management. Not to say they are not concerned in said management but that commitment usually goes by the wayside when one enters such an establishment the way, for some, the definition of faithfulness goes by the wayside when they enter a strip club.

For those who adhere to their diet in such and place are savvy enough to find the friendly foods on the menu. In other words they can discern that the Grilled Chicken Breast with Broccoli has a lower calorie count than say the items of the Hamburger page. I don’t think they need the menu to inform them what the smarter choice is.

Thirdly, the very phrase “Weight Management” should never appear on a menu. It does to ones appetite what the phrase, “time of the month” does to a man’s libido. That’s right. Bye bye. And for sure it would kill off any chance of ordering desert.

I’d like the “Weight Management Grilled Chicken Breast and a Chocolate Chip Cheesecake?”

Upon further examination of the menu, we located the “Weight Management Salads” which apparently does not include all, or even the majority, of salads they serve.

It came time to order and one friend chose the “Weight Management Pear Salad” because it sounded good while my other friend and I split the Chicken Marsalla. When our food came the waitress delivered a trough of salad big enough to feed a small village. We decided the real weight management lied in the portion control of a split entrée.

You might be wondering what’s my point. I have a few.

People at The Cheesecake Factory please find something more creative than “Weight Management ________” For example; today I was eating “Reduced Guilt” wheat crackers from Trader Joe’s. I, in general, am much more interested in “reducing guilt” than I am in “weight management.” Even Applebee’s makes their low calorie items sound more desirable.

Everyone, consider portion control when exercising weight management. Split entrees, take home leftovers, skip desert. Eat smart.